If you’ve been a fitness coach most of your professional life and looking to explore further possibilities within the fitness industry, then this is the article for you.
Are you wondering if owning a gym is the right step forward in your career?
Perhaps it is. And we’re here to help you figure that out.
Here’s what you need to know before you venture out as a gym-owner:
1. PRICING
Matters such as how much you are going to charge for your gym services is an important factor to consider before opening your gym.
Obviously a lot of research have to go into it before you can decide the appropriate amount. When it comes to pricing, you have to ensure that the number isn’t too low or too high—striking the perfect balance isn’t easy, but it is possible.
However, if you’d like to bypass all of the financial aspects of running a business, becoming a franchisee allows you to jumpstart your entrepreneurial journey without all the hassle. This is largely due to an already established and proven business model that’s allowed franchises, like Anytime Fitness, to be successful.
2. LOCATION
A strategic location is crucial to the success of your gym. When choosing a location, look at the area and the demographic. Ideally, you’d want to choose a place that has the suitable audience for what you’re offering. If you’ve been a personal trainer for a long while, perhaps choosing an area where majority of your clients reside will be a good idea. But do take note that it’s just as important for you to know how many other gyms are opened around your preferred location so that you’re able to gauge your competition.
However, if the thought of researching locations and looking at demographic data stresses you out, then franchising might be a great solution for you.
For example, with Anytime Fitness, we’ve got a dedicated team of experts who’s responsible for selecting the perfect location to guarantee success.
If you’d like to learn more on how exactly we select our locations for our new Anytime Fitness clubs, feel free to contact us here and fill out the form so we can reach out to you.
3. STAFFING
Arguably, some might say this will be the toughest aspect of starting your own gym venture. You’ll need to carefully select coaches who you believe can best represent your mission and vision of fitness, but also account for how much you can afford to pay them. Will they be full-time employees? Contract basis? What will their shift schedule look like? There’s even a chance that you can slip into frustration from micro-managing this process if you’re not used to it.
If that idea is already scaring you from jumping onto this entrepreneurial journey, then we’ve got some good news for you.
As an Anytime Fitness franchisee, we have years of professional experience to ensure that all matters from staffing to scheduling are all taken care of. So that you can enjoy owning and operating a gym without all of the logistical fuss!
CONCLUSION
So there you have it, three basic aspects to think about before starting your own gym. And if you’ve given these factors enough thought, and feel prepared to handle all of the logistics outlined above? Then, my friend, it seems that you’re ready to become a gym owner.
In fact, why wait? Let me help you kickstart this journey today.
It’s time to turn your PASSION into PROFITS by owning an Anytime Fitness gym now!